Kreativpiloten Deutschland Award
Every year on behalf of the German Federal Government we honor 32 companies from the cultural and creative industry and their interfaces to other industries, a tradition we have carried on now since 2010. The award is aimed at companies, self-employed individuals, company founders and projects, regardless of whether they are working alone or with an entire team, and whether the idea is still on paper or already up-&-running. We look for people with the courage, drive and implementation skills to transform a good idea into re-ality.
Title holders are deliberately not given prize money. Instead, they receive the support of a one-year mentoring program that bolsters the cultural and creative industry implementation of their ideas and sharpens their business proficiency. Workshops provide them with new impulses and they receive personal supervision from experts. They become part of the “Cultural and Creative Pilots” network, a platform cooperating across all age groups, and receive national media attention and solid advice for their own public relations work.
Jury
The selection is a two-step process. Our assessors first go through all the submissions and then invite a short-list of 96 applicants to the second round for selection interviews, because we’re eager to know not just the ideas, but above all the people behind them.
The jury is comprised of experts from the worlds of business, culture and politics offering the applicants direct feedback on their ideas in half-hour interviews. Finally, the jury convenes and together its members select the new German Cultural and Creative Pilots winners.
Application
Applications can be submitted online at www.kultur-kreativpiloten.de or by post.
Outstanding!
Since the inception of the award through to 2019, the award’s 10th anniversary, a total of 6,823 applicants from all over Germany had applied to participate in the program. 320 of these have been honored as “German Cultural and Creative Pilots”, of which 90% are still on the market with their project/company. 90% of title holders also cite the effect of the award on their company’s progress as “Positive” or “Very Positive”
Industry
The cultural and creative industry encompasses all businesses working primarily in the market economy with a focus on the creation, production, distribution and media dissemination of cultural/creative goods and services.
- 168.3 billion Euros in revenues
- 1.7 million people in the cultural and creative industry workforce
- 100.5 billion Euros in gross value added
- Over 90% of the country’s population is reached every week by the range of goods and services from the cultural and creative industry
Initiators
The award is organized by the business development association “u-institut für unternehmerisches Denken und Handeln e.V.” and sponsored by the German Federal Government’s “KuK” cultural and creative industry initiative. This initiative is from Germany’s Federal Ministry for Economic Affairs and Energy and the Federal Government Commissioner for Culture and the Media.
Contact
u-institut für unternehmerisches Denken und Handeln e.V.
Jägerstr. 65
10117 Berlin
Tel.: +49 30 20834094 -31
kreativpiloten@u-institut.de
Recommendations
Do you know of a company or project that is definitely worthy of this award? You can submit recommendations on our website: www.kultur-kreativpiloten.de/vorschlagen